Representing business-led issues and needs, BIDs are uniquely positioned to be key partners in wider issues which affect the vitality of town and city centres.

This week, Paul Clement, Director, head of place-shaping at Savills, presented at Plymouth City Centre BID’s launch event as they prepare for their fourth BID term.

Plymouth is currently undergoing significant development work with a £40m new visitor attraction ‘The Box’ opening in April 2020, along with a £35m refurbishment of the Civic Centre to meet the demands of city centre residential living. Well-known for its history, Plymouth has also been awarded grant funding of £1.9m for heritage improvement works to take place in key areas of the city centre.

Focusing on a strong vision over the next five years to ‘position Plymouth City Centre as the major retail, visitor and leisure destination on the South West Peninsula’, the BID’s new business plan contains a heavy focus on place-making.

As the UK’s 2nd BID to be established in the UK in 2005, Plymouth City Centre BID is one of the leading examples for how vital it is for BIDs to have a voice in strategic decisions for the future of the city. Acting as ‘one voice’ for its businesses, the BID has not only delivered the all-important short term improvements to the city centre seen with effective environmental and marketing initiatives, it has also successfully lobbied in the development of the City Centre Masterplan, which commits £400m into and around the city centre.

Commenting on the BID launch event, Paul Clement said: ‘Plymouth sets an excellent example for how effective BIDs are in driving change for their place. Today’s modern consumer is driven by convenience and is very socially conscious. This heightens the need to provide engaging experiences to encourage people to spend their time in town and city centres. Plymouth has been able to celebrate many achievements over the past 15 years and has an exciting future in its next BID term to create a better Plymouth for its businesses and their potential customers’.