Savills Place recently supported on the ballot for the successful new BID, Peterborough Positive. The ballot resulted in 83% of businesses voting in favour by number, and 77% by rateable value.

Peterborough Positive will generate over £2 million over the 5-year term, which will commence in April 2022. Businesses in Peterborough recognised the support and improvements a BID could bring to Peterborough, particularly after a difficult period throughout the pandemic.

The BID will focus on:

  • Safety, and ensuring Peterborough is a well-managed, safe and welcoming city centre.
  • Creating a memorable experience for city centre visitors through events.
  • Providing a robust marketing strategy to attract shoppers, tourists and business investment opportunities.
  • Building a business community, improving communication on city centre opportunities.

Savills Place supported the development of the BID from the initial feasibility study to consultation, development of the actual business plan and finally organisation of the ballot. Our range of expertise and our BID development model can be seen in more detail here.

The business consultation stage was conducted in the form of workshops to get input on what matters most to Peterborough businesses. This was then used to shape the projects and services the BID aimed to deliver, as well as develop the vision, purpose and proposition. The second stage focused on the creation of the business plan, BID Proposal and communications strategy. The final stage then included establishing voter intentions, engaging with both head office and local businesses and monitoring the ballot.

Peterborough Positive now look ahead to 2022 to begin delivering on the programme of activities detailed in the business plan.

Mark Broadhead, Chair of Peterborough Positive Steering Group said “We are delighted that the Peterborough Positive BID has been successfully established and will commence in April 2022. The BID aims to improve the city's landscape for businesses over the next 5 years. This comes at an important time following a difficult period throughout the pandemic. Savills Place played a key role in supporting us through the ballot process and business engagement”.